We’re always searching for unconventional ideas for our annual hand-letterpressed Christmas cards in my world. Always plenty of bad unconventional ideas come up (I actually think the Angel Grinder was pretty good!), but this year’s was a doozy: eggnog.
I’ve been spending Christmas outside of the UK for so long now I’m not sure if eggnog has finally been imported to these shores, but even in its cultural home of America, it still baffles me. It’s kind of like the milkshake you never wanted.
It doesn’t really taste eggy. It sits in the same American Holiday category as pumpkin pie in my mind – a kind of not-entirely-sweet thing that is equally misunderstood outside of the US. I’ve acquired a taste for pumpkin pie now, but every year I’m on that side of the Atlantic ocean at Christmastime, I drink eggnog and wonder why I’m doing it.
I even went to the effort this year of making my own eggnog from fresh ingredients – the real stuff is basically the same ingredient set as a good gelato, so nothing to be afraid of (though your pipes might feel differently). The homemade stuff was definitely better, but still utterly perplexing.
Perplexing – perfect for our Christmas cards! To print we went, with a nice little halftone pattern giving the illustration that extra bit of depth. Super satisfying!
While I understand the conventional wisdom that Christmas cards are a postal-service-propping hassle, my good lady Lilly and I do like the annual excuse to put our tiny letterpress through its paces.
Like every year, we try and make the card vaguely thematic to an event from our own past-twelve-months, and this year’s standout event was Lilly showing how excellently she does something when she turns her hand to it – she won the World Bread Award for her home-baked wild-yeast bread this autumn!
Alas, we don’t even have a garden for a wood-fired stove, but Santa’s affinity for chimneys made it a good way to link the season with the achievement. Like one of Lilly’s loaves, the card came out great!
Lilly and I were busy travelling a bit this autumn, so Christmas cards became a bit more of a clandestine operation than in past years. As usual, we struggled to come up with a design. When I sent Lilly a sketch of this it made her laugh, so in absence of a better idea I took a punt on it.
When the plates arrived, Lilly was worried that it wouldn’t be understood by most of our recipients, but sometimes you’ve just gotta be weird. Our rotund Santa has stolen the stollen (which wasn’t the only thing we believe to have been stolen in 2016… Ahem).
I went for slightly smaller cards this year thinking I would do a design that didn’t max out our tiny press so much, but I still ended up pushing the tiny Adana’s limits. We got surprisingly good results out of it though, and the silver ink highlighted the reasonable impression it made too!
Last year was my first year selling my letterpressed christmas cards, and in hindsight, it was a bit ambitious to try and sell every single design I’ve done all at once when I was printing them on demand. To keep things simpler, particularly under the time constraints, I’m just going to be printing and selling the one design this year, which you should be seeing a mockup of above.
This year was the year of the bicycle for me – Lilly and I got bicycles for the first time since we were teenagers, and spent the summer cycling around Hertfordshire, so we decided to reflect that in this year’s design. In developing the illustration, I tried to put Santa on a variety of bicycles (he looked particularly ridiculous on a racer bike!) and found he fit best on a slightly beach-ish cruiser.
As ever, these cards are being hand-letterpressed onto high-quality 300gsm Somerset card stock, and they will come with appropriately-sized envelopes. This year the envelopes are made of recycled paper, which is a big look!
Cards will be pressed and sent out to you during the first week of December, so they arrive with you in good time to send out to your people. It’s a small selling window, so get yours now!
Would you like some to send to your nearest and dearest? Go and get some here!