One day in a meeting at The Purple Gates, Tony said ‘I’ve had a great remix done from Are we There Yet, maybe we should do a whole album of remixes’. A few weeks later, I was briefed on ‘Are We There Yet: The Med School Scans’.
Tony’s idea for the artwork was Soviet X-ray bootlegs, but this wasn’t something we could produce with any kind of authenticity, even on a small scale, without looking like just another X-ray record cover.
Instead I came up with an idea for coloured vinyl with a purpose (rather than coloured vinyl for novelty), and made a cover design that you have to scan with the record to be able to read.
The whole project looked great once printed – fluorescent Pantones worked perfectly with the colour-blocking idea and look super-tasty in person!
Watching the Olympic cycling road race last week, I was struck by how unadulterated the cyclists’ uniforms were. They had essentially no sponsors at all, which is in stark contrast to the teams in which the cyclists ride.
One of the strange/charming things about professional cycling teams are that they are named for their sponsors. This would be a bit like Manchester United being called ‘Team Chevrolet’, or the England cricket team being called ‘Waitrose Pro Cricketeers’. Except pro cycling is such a fringe sport, oftentimes these teams are sponsored by companies who probably aren’t widely heard of in their native countries, let alone on the world stage.
The whole thing got me wondering – what if UCI WorldTeams were simplified to what the sponsors’ companies actually do?